Introduce your product, service, program, or event to West Virginia school counselors with our advertising opportunities! We currently offer three ways to connect with our nearly 300 active members and 400+ social media followers: e-newsletter ads, direct email blasts, and website ads. Learn more about these opportunities below and contact Erin Woodell at erin@wvschoolcounselor.org if you have any questions.

To get started, please complete our Advertiser Application. We will contact you with next steps upon receipt of your application.

ADVERTISER APPLICATION FORM

E-NEWSLETTER AD

Our monthly email is published the second Thursday of each month and includes association updates, important dates, resources, professional development opportunities, and more. This communication is sent to all WVSCA members.

WVSCA Blast Ad Specs

Advertiser provides WVSCA with:

• Advertiser's logo
• Ad copy (100 words or less), including a headline
• Call to action (i.e. "Register Now" or "Learn More")
• URL for call to action

-OR-

• Advertisement in .png, .gif, or .jpg format
• Sized 600px wide by 400 px high
• URL for call to action (image will have a link to this URL)
• Alt text in case graphic doesn't download

DEADLINES

Content is due by the last day of the month before the ad is to appear. For example, to advertise in the June Blast, payment and content is due to WVSCA by May 31.

INVESTMENT: $500 per month (Limited to two advertisers per month)

DIRECT EMAIL BLAST

Connect with West Virginia school counselors with an exclusive email blast featuring your custom content! Sponsored emails are sent on the third Thursday of each month and a corresponding social media post is sent the same day on WVSCA's social media accounts.

DIRECT EMAIL Specs

Advertiser provides the WVSCA with:

• HTML file of email content
• Social media post graphic, copy, and URL for call to action
• Reply-to email address for questions

GUIDELINES

• WVSCA will send the email blast from its email marketing system
• Direct emails will be co-branded with the WVSCA logo
• The sender name will be WVSCA

DEADLINES

Content is due seven days before the email is scheduled to send. For example, to send a direct email the third Thursday of May 2025, content is due to WVSCA by May 8.

INVESTMENT: $750 per direct email (only one direct email blast is sent per month)